Frostyflation

Brand | Wendy's In a world where inflation had taken all of our summer deals away Wendy's didn't waiver with their 99c Frosty being a 99c Frosty. Instead of inflating its price we inflated the Frosty itself, then we lost it and asked Canada to help us spot it. We might have lost the giant inflatable Frosty, but Wendy's didn't lose sight of what's most important, affordable dessert for all.