Case Study
Root's Remastered
Bayer's bio-engineered corn seeds (aka SmartStaxPro with RNAi Technology) that kill off one of the most pesky of pests, Corn rootworm. That's the product, it simply helps protect the roots under the ground. And since you can't see healthy roots we asked ourselves, what if you could hear them. By collecting the bio rhythms of a SmartStaxPro plant we created the first country album made from the healthy sounds of corn roots. Music designed to uplift farmers during the most testing time of the year, harvest season. Happy healthy corn roots make for a happy farmer thanks to Roots Remastered.